Messaging & Copywriting
As most business owners recognize, one of the best ways to attract loyal website visitors is to fill it with quality, informative content. However, if you’re busy running your business, then you probably don’t have the time to do this task. You may also have difficulty writing articles for your site because:
You know your products and services, and how to describe them to customers face-to-face, or over the phone – but not in writing. So trying to educate your readers online, you can leave them more confused than ever. Our writers have been writing to “invisible customers” for years, and from reader feedback, our writers know what communicates the right message in print.
You’re too close to your subject. The articles you write may be too focused on your business, or too long. Our writers can focus on the readers – and know when to stop the copy, and ask for the order.
You have more important things to do, such as dealing with customers, training your employees – and making a profit.
If these problems describe your situation, then we’re here to offer you a really good solution. We provide effective copywriting that equals any you can find in the Bay Area – our most experienced writer has a track record of 25 years of successful marketing copywriting, and our writers can fill your website with the content you need.
+ We can write descriptions of your products and services so that they’re presented in the best possible way.
+ We can provide articles that help your potential customers understand your brand better to generate interest.
+ We can create effective sales pages that will convince your readers to subscribe to your website, offer their email addresses for your newsletter, or click on the “buy now” button.
Copywriting is a skill, and we have cultivated our skill in this area through many years of study and work experience. We can write or edit content for your website, making it impressive and persuasive. We can help build your authority in a specific niche, define your brand, explain your offer, which in turn will help boost your sales or conversions.
Leave this crucial task to us so that you can devote your time and energy on the other aspects of your business which truly require your attention and expertise. Why waste time and energy in formulating the right content for your website? Why risk frustration when the creative juices won’t flow and you don’t know what to write? Why spend days researching on good headlines and how to structure content? Why attempt to come up with blog posts that will drum up interest and numerous comments when this is not something you specialize in? Leave this task to us because it’s something we are good at.
It’s not enough that you feature clear and informative articles on your website — you also need content that is optimized for search engines.
SEO stands for search engine optimization, and its goal is clear enough. When a potential customer uses a search engine like Google to look for certain information online, your website must be among the highest ranking websites that appear in the search results. At the very least, you need to be on the first page when a potential customer uses keywords that are relevant to your website.
That’s the expertise we provide. We can find out what keywords your customers use on Google, and we can tailor your web copy so that Google features your website on the first page of results. Our SEO copywriters do not take courses on SEO – they are invited to teach courses on SEO – which they learned through over a decade of hands-on work.
If you need quality, interesting web content that will boost your rankings in Google and drive more serious buyers to your website, give us a call right now.